Monday 26 September 2011

Branding and Identity



I really like the identity of this wood company, the picture helps to show what the company is about but the set of publications surrounding the tools are really effective, its obviously a high end print job therefore emulating quality service or product.

 
Project
Popeyes

Client
Popeyes

Redesign of fast-food chain's identity.
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"Popeyes chickens fucking sweet!" 
Also good re-branding on something that will have to be mass produced millions of time distributed all across America, but only using two colours will help costing. 




http://www.studioonfire.com/



Client:
Studio On Fire

Design:
Studio On Fire

Heather Black American Apparel 50/50 tee shirt screen printed in one colors says, “Bon A Tirer” – a print makers term for the print by which all others are judged. Translation means “Good to pull.” May be slang for something else outside of the print shop.

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